Monday, April 7, 2014

Counter-intuitive evangelism

       The emphasis today mirrors the emphasis of yesterday. Reach the cream of the crop, plant churches in the power centers, send missionaries to the cultural influencers, convert the CEOs and celebrities, and then you will see “trickle-down” kingdom expansion. Seminary professors warn ministers-in-training away from rural areas and some inner cities. It would be a waste of their talents.1 It is the same “winner’s circle” evangelism strategy I remember from my youth. If you want to see the gospel take over your school, we were encouraged, you must reach the quarterback, the head cheerleader, and the student body president.
       Of course, all of these power centers and power people need the gospel! We should not not take the message of salvation through repentant faith to them. But as a principle it seems to miss the tone of Jesus’s ministry, which was largely on the outskirts, among the people on the fringes. Jesus is looking specifically for the forsaken. He is intentionally selecting the weak and foolish. And he builds his church not through entrepreneurial ideas or clever strategies but through his gospel.


Jared Wilson, The Storytelling God.